Brand Profile - G-Shock

August 06, 2014

We stock a massive and varied selection of G-Shock watches so we thought we would let you know a little bit more about the brand.

G-Shock are made by Casio and were originally designed for sportsmen and professionals who required a high quality durable watch that would survive all environments and as such all G-Shocks are durable and waterproof. The first G-Shock was launched in 1983 designed by Casio engineer Kikuo Ibe who tested the watch to the very limits and created the high resilient designs we see today. Featuring ten protective layers which protect from shock, harm and water damage the outer layer is made up of rubber to protect the steal uppers from scratch.

G-Shock are constantly launching new models as well as updating existing ones, you just need to look at the ubiquitous popularity of G-Shock's baby G in the 90s to see the enduring popularity of there new designs. Working off the durable designs G-Shock have evolved into lots of different styles and colours with the new black/gold combination being particularly popular. We stock a massive range of styles, price ranges and colours so take the time to look through them and you are sure to find one for you.

Take a look in store for yourself or check out our collection online here.