Becks Art Labels Series 2013

Germany's most popular bier around the world Becks have just unveiled the six original pieces of artwork that will comprise the 2013 “Beck’s Art Labels” project. Each year, Beck’s selects six artists from different disciplines, to design original creative work to live on Beck’s beer labels. The artist for 2013 are Kid Cudi, Willis Earl Beal, The Date Farmers, TM Sisters, William Hundley and Marc Ecko. Dedicated to supporting up-and-coming artistic talent, Beck’s will display these designs on 13.2 million labels, amounting to 5.16 million square feet of canvas – more than eight times the square footage of the Museum of Modern Art in New York – for a summer-long art exhibit.


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