Adidas - A retrospective look at SS15

As Adidas release a host of technical archival material such as the reintroduction of the 'EQT '93' and the 'ZX5000', it's highly encouraging for the purists to see that they haven't forgotten their roots with their most recent SS15 capsule. The new season is a nostalgic reminder as to why Adidas deserve their title as one of the worlds most successful sportswear manufacturers, and why they have held this title for over 60 years; the continuous delivery of high quality garments for virtually every subculture ranging from the no-nonsense fitness enthusiast to the young modern casual, Adidas caters for all and discriminates against none.

Consisting of simple and elegant sports attire, the new range offers a host of timeless classics including the unmistakable Trefoil t-shirt originally introduced to world around the mid to late 60's via the medium of European football.

The Europa Track Top shown below also pays homage to the terraces in the form of bold colour blocking partnered up with the infamous 3-Stripes, globally recognised for over half a century and sported by thousands at countless Olympic games.

This denim sweat might be the most modern addition the collection with its unique wash but it still fills us with sentiment and fond memories of our youth thanks to the immortal Trefoil logo accompanied by the lower case branding.

For more info check out Fat Buddha Store and Adidas.

Words by Dahl Palfrey.


Popular posts from this blog

Hottie of the Week - Michelle Keegan

Hottie of the Week - Yvonne Strahovski